Get: The Cover Kit

A birth plan for work

This toolkit won’t change a nappy or do much to help with sleepless nights.

But it will help her plan the work part of her life, so she can focus on the other stuff and ride the wave of parenthood as smoothly as possible.

Three sample cards offering practical advice, emotional insight and tools to navigate matrescence

✶ What It Is

A beautifully designed deck of cards that works like a birth plan for work — helping women navigate the three big phases of working motherhood:

  • Before You Go – Planning leave, prepping work, having the right convos

  • While You’re Away – Staying connected (or not), managing change

  • When You Return – Rebuilding confidence, setting boundaries, redefining success

Practical advice, emotional insight and tools backed by science and the lived experience of real working mums.

✶ Why It Matters

Because becoming a parent rewires your brain, your priorities, and your professional identity.
It’s called matrescence — and it’s the biggest shift since adolescence.

But while everyone showers the baby in gifts, no one prepares her for this transformation.
This kit does. Thoughtfully. Quietly. Without telling her how to feel.

Ambitious mums trust it

We’re Bea and Vimla, co-founders who’ve lived it.

We’ve returned to work still leaking milk, still sleep-deprived and totally changed. We’ve been made redundant, reimagined our careers and found our voices again.

And we turned that experience into a toolkit.

No fluff. No glitter. No “you got this!” platitudes. Just smart, honest support for navigating the messy middle of motherhood and work.

50% of pregnant women, those on maternity leave and those returning to work say they’ve had a negative experience at work*

*Pregnant Then Screwed & Women In Data, 2025

Give support, not stuff

The best baby gift isn’t for the baby

She’s on the edge of something huge.

This is the hand you hold out — quietly, honestly — when she’s not ready to ask for help yet.

Inside the box, there’s even a space for your own words of wisdom.

Because she may not be ready to hear it now. But when she is? This will be everything.